Saint Lucia Trending Ahead at CHTA 2025

Saint Lucia was in focus at the Caribbean Hotel and Tourism Association Travel marketplace 2025 Opening Ceremony, in Antigua on Monday 19th May. The session sought to highlight data driven Caribbean travel trends for 2025, shifting traveler sentiment and performance indicators to emerging global trends.

The presentation, undertaken by Olivier Ponti, Director of Intelligence & Marketing at ForwardKeys, the travel analytics company analyzing travel data to help tourism boards, airports, retailers, and hospitality providers make informed decisions highlighted Saint Lucia’s as an exemplary destination, one on the right strategic path to sustainable growth.

Louis Lewis CEO of the Saint Lucia Tourism Authority notes Saint Lucia’s success is not by chance it is the result of intentional, strategic planning, and partnerships proving that growth and sustainability can go hand in hand.

Lewis says collaboratively the focus is to deliver exceptional, authentic visitor experiences while protecting what makes Saint Lucia truly special, our people, communities, culture, and natural beauty.

Video News Release on Saint Lucia’s participation at the Caribbean Hotel and Tourism Association Marketplace in Antigua.